Nigerian singer and song writer, Iyanya Onoyom Mbuk, popularly known as Iyanya had revealed that he spent a whopping sum of N52M on the song he recorded with Afrobeat superstar, Davido and Kizz Daniel.
He made the revelation through his Twitter account while expressing shock at how expensive promoting songs in Nigeria have become.
Iyanya stated that the amount he mentioned covered recording of the song titled “Like”, shooting music video and promotion before aw well as after it’s release.
The ‘Your Waist’ crooner also said that N27 million is the cheapest amount he’s ever spent on a song and that was in 2021.
He, however, urged up coming artists to not be discouraged by his revelation because all they need in the long run is to be consistent.
In his words:
”Promoting music has become very expensive, if you are lucky to get a song go viral make you Thank God.”
”The cheapest I have spent on a song since January 2021 is 27m. When I dropped “Like” Ft Davido, we spent 52 million, song, video and promotion. This should not discourage any up and coming artistes, you can do it, all you need is consistency.”
See his tweet below:
The cheapest I have spent on a song since January 2021 is 27m.
When I dropped “LIKE” FT Davido and kizz Daniel, we spent 52million, song, Video and promotion.
This should not discourage any up and coming artiste, you can do it, all you need it’s consistency. https://t.co/0KrG9ivYOV
— its iyanyaaaaaa💥 (@Iyanya) March 27, 2023
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